YOUTH NOW
How Juul Exploited Teens’ Brains to Hook Them on Nicotine
After years of public health wins, there’s a new generation of nicotine users
Published in
10 min readSep 26, 2018
In 2016, it looked like public health officials had dodged a bullet. Teen use of tobacco products, which had been rising for two straight years following the introduction of e-cigarettes, was on…