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Why All Your Friends Are Obsessed With ‘Yoga With Adriene’
Adriene Mishler, the woman behind YouTube’s most popular yoga channel, explains the process behind her viral ascent to wellness stardom
Yoga can be an intimidating practice. Falling out of a tree pose and into the person next to you isn’t always the best experience for a beginner. Adriene Mishler, who has called herself “the people’s yogi,” has gained a massive online following for her archive of YouTube yoga classes that people can stream from home.
Chances are if you’ve ever typed “yoga for beginners” into the YouTube search bar, you’ve come across her channel, Yoga With Adriene, which has almost 5.5 million subscribers. Mishler, an actress and yoga teacher, started her channel in 2012 with her business partner, Christopher Sharpe, and has come to dominate the yoga YouTube niche thanks in part to her uncanny way of connecting with people (and the cute dog, Benji). Mishler’s uploads — many of which have millions of views — include sessions like “Yoga for Weight Loss,” “Yoga for Depression,” “Yoga for Cramps and PMS,” and even “Yoga for Golfers.”
Elemental called up Mishler to talk about her ascent to YouTube stardom and why she’s not afraid to give the people what they want.
