Optimize Me
No Showers, No Soap, Perfect Skin? Meet the Bacteria Facial
The skin microbiome is having a moment
Optimize Me is an Elemental column exploring (and fact-checking) the weirdest self-improvement trends. It comes out every Tuesday.
Do you really need to shower every day or at all? And could showering actually be bad for your skin? Scientists and skin care companies are becoming increasingly aware of the billions of bacteria that live in and on our skin and the potential roles they play there, including eating our natural oils and sweat. Modern hygiene habits may be wiping out these good bugs, leaving us greasier, flakier, and at a greater risk of skin infections than if we just left our skin alone. Consequently, a movement is growing around the idea that people should scale back on the harsh soaps and hot water that have become the norm and let the bacteria just do their thing.
One company in particular, Mother Dirt — the cosmetic arm of AOBiome — is leading the charge. It’s developed a line of products that it claims are friendly to the skin’s microbiome and will let the bugs live in peace. Going one step further, Mother Dirt sells a spray containing a live strain of bacteria to repopulate one of the microbes they say we’ve washed away. The strain — Nitrosomonas eutropha, an…